2011 – The search is over for the perfect shears! On April 1, Cricket will begin direct selling all Centrix shears on its official website, www.CricketCo.com. This is the Cricket Company’s first foray into e-commerce, giving stylists easy online access to industry-favorite tools.

	V2™ Shears – Combine technique with ergonomic versatility thanks to a unique revolving thumb that offers stylists complete mobility to work without boundaries. This 100% revolving thumb hole allows for flexible side cutting, point cutting and advanced cutting techniques – perfect for both left and right handed stylists.
	Roc It Dog™ Shears – Ideal for the fashion-forward hair stylist who wants a great price without sacrificing performance and creativity. The convex blades are designed to provide smooth, effortless cutting with a relaxed “open hand” grip.
	M Series™ Shears – Sleek, contoured, and ultra lightweight for heavy duty cutting and creativity. Forged Japanese 440A steel, offset grip and perfect balance prove why these M Series Shears were designed with comfort in mind.

“We are helping salon professionals get their hands on Cricket’s in-demand shears in the easiest manner – by buying direct,” says Jared Clark, General Manager of Cricket Company.

About Cricket

Cricket® is a beauty and hair care company that caters to meeting the needs of professional hair stylists with top quality tools ranging from brushes to blow dryers. The company was founded by hairstylist Wayne Clark in 1979 in order to create the most advanced new tools along with a high quality line of stylish apparel for salon clients. Over the years, Cricket has expanded its collection to offer deluxe products to both hair professionals and everyday consumers. For more information, please visit www.cricketco.com.